Sunday, May 24, 2020

A Totalitarian State Of The Soviet Union - 1552 Words

A totalitarian state gave the government all of the power over society and seeks control over every aspect in regard of it citizens whether public or private which originated in the year of 1923. Germany, Italy, Soviet Union, and Spain all were totalitarian states at once upon time. Totalitarian states all begun with the most powerful, crucial leaders to date. All of the leaders have something in common, they all wanted power. They all realized that with power comes great responsibility, they gave themselves too much responsibility. Joseph Stalin, the dictator of the Soviet Union created fascism. Adolf Hitler, the leader of Germany created the Nazi Party. Benito Mussolini, the leader of the Italy was a part of the communist party. Francisco Franco, the leader of Spain overthrew the democratic republic in 1939 and Spain became a totalitarian state. Totalitarianism is considered by resilient central rule that attempts to regulator and directs all characteristics of individual life thr ough intimidation and cruelty. This fixation brings forth a philosophy that clarifies everything as far as the objective, excusing all deterrents that may emerge and all powers that may battle with the state. The totalitarian state seeks after some exceptional objective, for example, development or conquest, to the prohibition of all others. Because pursuit for the objective is the main ideological establishment for the totalitarian state, accomplishment of the objective can never beShow MoreRelatedThe Soviet Union Was A Totalitarian State909 Words   |  4 Pagescloud over the Soviet Union. John Scott’s recounts prove that the Soviet Union had absolute control over the freedom, will, and thoughts of all the people that inhabited the domain. Through hardship, lack of supplies, poor working conditions, and the mistrust of the soviet people, I believe the Soviet Union was a Totalitarian State. A Totalitarian Regime exercises control over all political, social, and economical activities in a nation. When John Scott left the United States he didn’t takeRead MoreThe Soviet Union and Nazi Germany in the 1930s as Totalitarian States1265 Words   |  6 PagesThe Soviet Union and Nazi Germany in the 1930s as Totalitarian States A totalitarian state usually refers to a country in which the central government has total control over almost all aspects of peoples life. Main features include an infallible leader, one-party rule, elitism, strict party discipline, purges against enemies and political dissidents, planned economy, strong armaments, indoctrination, encouragement of nationalism, an official doctrine that everybody has Read MoreNineteen Eighty Four : A Warning For The Future1123 Words   |  5 Pagesfear of communist governments, such as the Soviet Union, becoming a world power. Orwell was one of the people who feared a dictatorship coming to power. He wanted to warn the population of what could happen if a totalitarian government became a world power. In order to do such a thing, Orwell decided to write a book. The book he wrote was Nineteen Eighty-Four, it is based on what Orwell felt the world would become if the world were ruled by a totalitarian government. The writing of Nineteen Eighty-FourRead MoreWorld War II : A Totalitarian Government Essay1646 Words   |  7 Pagessystem behind many countries. The totalitarian form of government began with the reign of Joseph Stalin, the dictator of The Soviet Union, and Adolf Hitler, the dictator of Germany. A totalitarian government is known as a society that is run by a dictat or, but not all dictatorships are from a totalitarian government (4.). Those living in a totalitarian society have little to no freedom and are controlled by the government. Another word to refer to the totalitarian government system is the word fascismRead MoreNazi Germany And The Soviet Union Under The Rule Of Adolf Hitler1226 Words   |  5 Pagesthrough the country s use of technology, propaganda, and horror. A totalitarian government tries to not only control all political and economic factors, but also the values, attitudes, and ideas of its overall population, eradicating the existing society with a utopian one. Many totalitarian methods, however, have distinguished ideological intentions. For example, the states most generally characterized as totalitarian are the Soviet Union under Joseph Stalin and Nazi Germany under the rule of Adolf HitlerRead MoreFrom the Russian Empire to the Soviet Union Essay1354 Words   |  6 Pagesuntil after World War I that Russia began to und ergo a series of changes. Following the Russian Revolution of 1917, the former Russian empire that had existed from 1721 up until then collapsed, and the Soviet Union was introduced. The geographic renaming of Russia from the Russian Empire to the Soviet Union also brought about many gradual changes. There were also changes in religion, as the new government replaced the role of the Orthodox Church. There was an increase in nationalism because of the conflictsRead MoreDramtic Changes in the Soviet Union After Stalins Death1181 Words   |  5 PagesThrough the history of the Soviet Union, extreme control by the government has been a defining factor in how the country is run. Totalitarianism has been an easy way to classify the Stalinist government under the state. When Stalin died the state dramatically changed. Through the Khrushchev and Brezhnev periods the USSR did not remain a totalitarian state. Under Stalin existed a totalitarian state. Totalitarianism is define as a state that has an official ideology, mass party rule, terroristic policeRead MoreThe Collapse Of The Soviet Union1451 Words   |  6 PagesSobolev, A One of the most revolutionary historical events in the 20th century was the collapse of the Soviet Union in late 1991. The dissolution of the USSR was at the time, not immediately foreseen nor expected. There was neither a civil war nor people’s revolution in a military coup that stormed the King’s castle. The only very evident factor, however, was that the economy of the Soviet Union preceding its dissolution was in free fall to be eventually coined the Era of Stagnation. But an economyRead MoreThe Soviet Union During World War II1684 Words   |  7 PagesThe Soviet Union played an important role in the events of the 20th century in both direct and indirect ways. The rise of the Soviet Union by the end of the Russian Revolution played a significant role in the way that World War I played out; it played a crucial role in the defeat of Nazi Germany during World War II. It was the formidable rival of the United States during the Cold War, during which every action it to ok was viewed with angst by the West. With the level of influence the Soviet UnionRead MoreJoseph Stalin Essay example1133 Words   |  5 Pagesthis time are becoming totalitarian dictators. This is because of many aspects about their lives they had and the state of the country they controlled. In Stalin’s case, Russia is in ruins and it is in chaos. He also has a life that molds him into a communist and paranoid person. He also using his administrative skills and maneuvering establishes a place for him in his party. So Stalin was successful in becoming a totalitarian dictator and turning Russia into a communist state because Russia was in

Thursday, May 14, 2020

George Washington Farewell Speech Analysis - 1947 Words

When analyzing the farewell speech of President George Washington, it is crucial to mention that all elements and concepts found there in can be applied to today’s politics. This can be seen by looking in depth and finding the portions of the farewell speech that apply to the issues that concern today’s society, and these are such as earning the trust of the American public when the new election of a president is coming upon us; he also speaks of what binds an American citizen to their country which is something that be a problem found within the public among Americans. It be seen through individuals not looking at each other as equal citizens of United States which have caused division which seems to be a worry of Washington in his†¦show more content†¦This as well can be seen from presidents such as President Bush and he made it well known during his farewell address to use Washington’s speech to explain his reasoning for expressing thereof; in his farewell conference interview, he admits to making mistakes and choices during his 8 years of presidency which he says at the time were decisions he felt were a necessity at that given time (New York Times Stolberg, 2009). Another portion of Washington’s speech can be found by him giving credit to the nation as whole for accomplishing certain overhauls, with surrounding all the criticism when it came to certain decisions under his presidency, meanwhile the support from the public remained therein. Especially the work that as a people accomplish with pushing forward for the passing of the US Constitution. In president Obama’s farewell address telling constituents how he was extremely grateful for the American people not only making him into a better president but a better man, and on top of it gives praise to citizens for working hand in hand with the accomplishment of gaining momentum on the cost of health care rising at a slow rate due to the passing of the affordable healthcare act (New York Times, 2017). With the warnings that Washington points out to those attending the farewell speech and possibly future generations whom would be reading it later in years to come, he felt quite stronglyShow MoreRelatedGeorge Washington s Farewell Address Essay1258 Words   |  6 PagesChase Williams US History to 1865 Dr. Lisa Crutchfield October 14, 2015 George Washington s Farewell Address, Primary Source Analysis George Washington’s Presidential Farewell Address consisted of three critical elements that were considered vital for the functional survival of the country that had just won its independence. On September 19, 1796, President Washington advised the nation to stand together as one united country, warned the people about the dangers of political parties and heRead MoreGeorge Washington s Farewell Address Essay1884 Words   |  8 Pages1796 that George Washington gave his â€Å"Farewell Address.† This profoundly important message is still read each year in the Senate. On September 19, 1796, US President George Washington published his Farewell Address to the nation of citizens. It was a thoroughly thoughtful analysis of our new nation, its needs for the future and his plans to decline to seek a third term as president. It was not delivered as a speech, but rather published in many newspapers and public venues. George Washington announcedRead MoreRhetorical Analysis Of Ronald Reagan s Farewell Address Essay1767 Words   |  8 PagesFarewells and Fair-Warnings A Rhetorical Analysis of Ronald Reagan’s Farewell Address Introduction to Analysis On January 11, 1989, President Ronald Reagan sat at his desk in the Oval Office to address his nation for the final time. This rhetorical moment was not the first of its kind. Rather, the Farewell Address is a Presidential tradition, started by George Washington, that every president takes part in before leaving office. As a sort of â€Å"goodbye† to the nation, the President discusses the accomplishmentsRead MorePosition Paper on Military Industrial Complex1837 Words   |  8 Pagesdefense spending. For any country, military spending is a big part of the national budget. Over time this business transaction has formed into a relationship between the nation’s armed forces and these private defense industries. In his farewell speech, President Eisenhower warned the country of this relationship. He named this relationship as the â€Å"military industrial complex.† The military industrial complex (MIC) is commonly applied to the United States’ expenditure in comparison to otherRead More George Washington Essay2467 Words   |  10 Pages Washington, George (1732-99), commander in chief of the Continental army during the American Revolution, and later the first president of the United States. He symbolized qualities of discipline, aristocratic duty, military orthodoxy, and persistence in adversity that his contemporaries particularly valued as marks of mature political leadership. Washington was born on February 22, 1732, in Westmoreland County, Virginia, the eldest son of Augustine Washington, a Virginia planter, and Mary BallRead MoreAmerican Revolution and Study Guide Essay example5377 Words   |  22 PagesWilliams George Whitefield Lord Baltimore William Bradford John Peter Zenger Virtual representation Walter Raleigh John Winthrop Paxton boys James Oglethorpe Puritans Triangular trade First Continental Congress John Smith Separatists Molasses Act Sugar Act Francis Drake Pilgrims Scots-Irish Quartering Act William Penn Predestination Louis XIV Boston Massacre Henry VIII Salutary neglect George Washington Stamp Act Read MoreThe Studio System Essay14396 Words   |  58 Pages†¦His stamp was on everything†¦. Hans was a tremendous influence†¦. He knew what everyone was doing, and he would give a critique of these things (Affron 20). Some examples of Dreiers work: The Vagabond King (1929), Morocco (1930), Farewell To Arms (1932), Lives of a Bengal Lancer (1935), If I Were King (1938) and Beau Geste (1939). Works Cited Affron, Charles and Mirella Jona Affron. Sets in Motion: Art Direction and Film Narrative, (Rutgers Univ. Press, New Jersey)Read MoreEssays for the American Pageant, 14th Ed.11068 Words   |  45 Pagesby observing that the French Revolution that began in 1789 and the subsequent Napoleonic Wars plunged Europe into a turbulent historical era. Many Americans hoped to stay out of the European struggles, and this goal was articulated in George Washington’s Farewell Address. However, American merchants depended on free use of the seas for trade, and this brought them into contact with the warring European parties. Some Americans favored Britain, the former mother country and largest trading partnerRead MoreStrategic Human Resource Management View.Pdf Uploaded Successfully133347 Words   |  534 Pagesconsideration of factors relevant to strategy-based human resource investment decisions. Factors to be discussed include the organization’s managerial values, risk and return trade-offs, the economic rationale for investments in training, t he investment analysis approach of utility theory, and outsourcing as an alternative to investments in human resources. Following the discussion of these factors, specific investments in strategy-related training and development will be considered. This discussion willRead MoreRastafarian79520 Words   |  319 PagesJamaicans regard as their cultural contribution to the world. Later I will return to these issues and will demonstrate how they contribute to the routinization of Rastafari in Jamaica. The nature of this book dictates a heavy reliance on documentary analysis. My focus is interpretation not ethnography. Therefore, I have not sought to generate primary data on the movement but to analyze and re-analyze the growing body of scholarly and popular literature on the movement, including sociological and anthropological

Wednesday, May 6, 2020

U.s. Healthcare Industry And Its History - 810 Words

I currently work in the U.S. healthcare industry. The U.S. healthcare industry, defined in its broader sense for the purposes of this discussion, includes several other industries (Riggs ed., 2015). Industries that compose the larger U.S. healthcare industry as a whole would include the U.S. hospital system, the pharmaceutical industry, and various other suppliers of medical goods and services. Many of these separately defined industries within the U.S. healthcare industry would be described as being at different stages within the industry life cycle model. However, this discussion will focus on the U.S. healthcare industry as a whole. Utilizing an industry life cycle model as described by Parnell (2014), I would consider the U.S. healthcare industry in the maturity stage of the industry life cycle. This conclusion was reached by examining key characteristics within the U.S healthcare system and its history. Up until the early 20th century, the U.S. healthcare system was composed pri marily of home care rendered by providers without high levels of scientific or technical knowledge compared to today’s standards. This early stage of the U.S healthcare industry would be considered the introduction stage of the industry life cycle. Parnell (2014) reports that the introduction stage of the life cycle is typically fairly short. However, in the case of the U.S. healthcare industry, this introduction stage appears to be prolonged comparative to the progression through the laterShow MoreRelatedThe Success And Viability Of U.s. Healthcare1170 Words   |  5 Pagesviability of U.S. healthcare organizations has become increasingly dependent on their ability to provide high-quality care. According to Buttell, Hendler, Daley, the concept of healthcare quality involves delivering services that increase the likelihood of improved health outcomes for both patients and populations, utilizes the most up-to-date professional knowledge, and meets and/or exceeds the expectat ions of consumers and payers (2007). This paper will provide a brief overview of the history of qualityRead MoreThe History and Evolution of Healthcare879 Words   |  4 PagesThe History and Evolution Of Healthcare The History And Evolution Of Healthcare Jay Williams University Of Phoenix HCS/440 Health Care Economics Lena Lee Watson, RN, DHSc August 5, 2010 The History And Evolution Of Healthcare Intro I can remember as a little kid growing up in New York City what the highlight of my year was every year; it was getting to go down south for the summer. My grand parents had this huge oak tree in their front yard that I love to climb up. My grandmotherRead MoreLegal Issues in Health Care1363 Words   |  6 Pagessociety. This is the type of mentality that denies universal coverage or, at best, forces individuals to buy private health insurance and allows the insurance industry to deny policies to those with preexisting conditions. Obama Care was designed to correct some of the worst of these abuses, but it still left the private health insurance industry in control of the system, without even a public option to compete with the private companies much less Medicare for all. Of course, this is often a cover forRead MoreThe Health Insurance Industry Of Aetna Inc. And Humana Inc1552 Words   |  7 Pagescompanies? Health Insurance Industry The healthcare industry includes four interrelated sub-industries: the healthcare provider industry, the health insurance industry, the pharmaceutical industry, and the medical device and equipment industry. The health insurance industry is extensive comprising government programs, commercial insurers, self-insurers, and managed care companies such as health maintenance organizations, which incorporate both insurance and healthcare services. This case will beRead MoreCanada as an Ethical and Egalitarian Model for the United States1643 Words   |  7 PagesIntroduction Universal healthcare should be available to everyone in the United States, and the best system would be a Canadian-style, single-payer form of national health insurance rather than Obama Care or reliance on private health insurance. Health care is a basic human right, and from an ethical viewpoint, the system in the United States is the most unjust and unequal in the Western world and paradoxically the most expensive as well. Although national health insurance was first proposed asRead MoreU.s. Healthcare Systems Of The United States1185 Words   |  5 PagesU.S. Healthcare Systems The United States has a broad history of diversity and challenges that no other country has faced. One of those challenges has been providing healthcare for its citizens. Healthcare in the United States started out with many religious groups that wanted to help those in need. This form of care for the people of this country has grown to a healthcare system that accounts for 3.2 trillion dollars of the nation’s gross domestic products (CMS (2016). This staggering number hasRead MoreEssay On Big Data1200 Words   |  5 PagesThe healthcare industry historically has generated large amounts of data, driven by record keeping, compliance regulatory requirements, and patient care. Whilemost data is stored in hard copy form, the current trend istoward rapid digitization of these large amounts of data.Driven by mandatory requirements and the potential to improve the quality of healthcare delivery meanwhile reducingthe costs, these massive quantities of data (known as ‘big data ’) hold the promise of supporting a wide rangeofRead MoreWhat Is The Role Of Healthcare In America?727 Words   |  3 Pages Healthcare in America has always been a trivial subject. Access to the service has been notoriously limited for many in America, while simultaeously being available for the more privileged. For much of early America, healthcare was limited to western doctors whose medical knowledge still in its infancy, compared to today’s modern medical practices. In the 18th and 19th centuries, much of the job of taking care of family members was relegated to the task to women caring for the sick in the familyRead MoreU.s. Health Care System1696 Words   |  7 Pagesyear Frontline’s program, Sick Around the World was made. A big topic pertaining to the election year was healthcare reform. How were the presidential candidates going to â€Å"fix† the U.S. health care system that is supposedly the best in the world? At the time of this program, the U.S. was 37th in the world in terms of fairness and quality (Palfreman, 2008). Other rich countries were ahead of this U.S. in this ranking but were spending a lot less. Frontline’s reporter, T.R. Reid traveled to 5 differentRead MoreThe Downfall Of American Healthcare Essay1688 Words   |  7 PagesThe Downfall of American Healthcare The lucrative healthcare companies in America have created an immeasurable gap between good healthcare only being for the privileged upper class Americans which has left a horrible effect on the middle and lower class Americans. As modern medicine achieves new heights, the prices of healthcare seem to tread right behind maintaining an unbroken pattern that American classes have grown accustomed to over the past few decades of paying more for less. Leaving many

Tuesday, May 5, 2020

Marketing Strategic Business Analysis

Question: Discuss about the Marketing for Strategic Business Analysis. Answer: Introduction This research paper would be helpful in order to develop a marketing plan for 3M Australia in an effective way. This paper would also be valuable to conduct an environmental analysis such as: Macro/Micro/Internal environment, SWOT analysis to understand the internal as well as external factors related to the firm. Along with this, the research paper would also be advantageous to set the goals objectives of the marketing plan for the next 12 months. This paper would also be useful to design the marketing mix for 3M Australia. For this research paper, I would like to select chemical product line or chemical products of 3M to re-launch the product of the firm in an effective and an appropriate manner. Chemical product line of 3M covers approximately 15% of total sales of the firm (3M Australia Pty Ltd. 2016). Along with this, it is well known that, the current regulations of Australia that are associated with the chemical products are very complex. The firm is obliged to work as per th e legislation that also creates troubles for the firm. But, with regard to chemical products, 3M is different from other chemical companies. The main reason behind it is that 3M Australia does not focus only on chemicals but also operates its businesses a small-medium business within the nation. Environmental Analysis Environmental analysis is a strategic process that plays a critical role in order to make out all the external as well as internal elements that may affect the overall performance of an organization. Along with this, in order to conduct an environmental analysis, a business firm performs the Macro/Micro/Internal environment and SWOT analysis in an effective and a more comprehensive manner (Aaker, Kumar and Day, 2008).Moreover, a business firm takes help of competitor and customer analysis tools to conduct Macro/Micro/Internal environment analyses effectively. The environment analysis of 3M Australia is as below: Competitor Analysis: Currently, 3M delivers just about 4,000 products in the marketplace that points out that the firm has an extremely assorted product portfolio with its core business such as: electro communications, graphics display, health care, transport, office equipment, plastics, cleaning chemicals, and so on. Along with this, it should also be noted down that there are a lot of competitors of 3M Australia. For case, Avery Dennison Corporation, Textron Inc, Conmed Corporation, Tyco International Ltd, Balchem Corporation, Honeywell International Inc, etc. are the major competitors of 3M Australia that has created high competition for the firm (3M Australia Pty Ltd. 2016). In addition to this, all of these competitors created pressure to the 3M Australia by operating their business in the global marketplace. Customer Analysis: In the perspective of customer analysis, the industrial users as well as firms are the main target customers of the chemical products of 3M Australia. Along with this, the customers of the firm collect all the information about the products and also make a comprehensive comparison with its competitors before purchasing chemical as well as cleaning from the 3M Australia (Kotler and Keller, 2011). Nowadays, industrial users pay their attention on the quality, costs, and sustainability features of the chemical products.3M Australia understands the needs wants of clients and also provides products according to the requests of the clients. SWOT analysis: A business firm conducts SWOT analysis to find out the strengths, weakness, opportunities and threats that are associated with the firm. The 3M Australia also conducts SWOT analysis in order to capture the opportunities and to reduce threats in an effective and a more comprehensive manner (Ebers and Wied, 2007). The SWOT analysis of 3MAustraliais as below: Strengths Weakness Expanded Business With More Than 4000 Products Strong Leadership Large Team (3M Australia Pty Ltd. 2016). Focus on Innovation Different In Terms Of Revenue Streams High Investments In Research Development Low Growth Rate Continuous Reinvestment Increased Debt (3M Australia Pty Ltd. 2016). Environmental and Legal Issues Affected Image Opportunities Threats Growing Economy E-business Model to Enhance Efficiency Sales (Bhm, 2009). Entrance in New Markets Entrance in New Product Line Global Competitors Unfriendly Environmental Regulations Affect Image Position High Raw Material Cost Low Profit Margin (3M Australia Pty Ltd. 2016). The SWOT analysis indicates that 3M has strong position in the global market place. Along with this, there are a lot of weaknesses of the firm that are influencing the image as well as position of the firm in a negative manner. Moreover, it should also be noted down that, high competitions and strict rules regulations of the nation are also affecting the productivity, profitability, and revenues of the firm (Boone, and Kurtz, 2010). But, it is also observed that there are a lot of opportunities available that the firm must capture to improve its position as well as image and also to accomplish competitive advantages in an effective and an appropriate manner. Objective: It is well know that each and every organization develops its goals and objectives to accomplish the strategic goals of the firm in an effective and a comprehensive manner. Along with this, the objectives provide direction to the firm; so that it can accomplish its desire outcomes in a pre-determined time period. 3M Australia also has its own objectives in order to conduct marketing plan in an effective way (3M Australia Pty Ltd. 2016). The major objectives of the marketing plan of 3M Australia are as below: To improve the level of sales, profit, and market share of chemical product line by 80% in upcoming years To implement innovative marketing strategies in order to attract the global industrial users for chemical product Segmentation, Targeting and Positioning: It is true that every organization decides its target market to promote new products to attract new customers and to retain existing customers in an effective way. Along with this, the below picture is helpful to demonstrate the market segmentation, targeting and positioning map of the company. (Source: Perner, 2008). For this chemical product line, 3MAustralia focuses on different groups of potential customers of chemical as well as cleaner products. Moreover, 3M Australia adopts and uses geographic segmentation strategy in order to accomplish the goals and objectives of the marketing plan and to achieve competitive advantages in an effective and a more comprehensive manner.3M uses the geographic segmentation to make out and target potential consumers in the Australian market (Kim, Song, and Kim, 2009). Along with this, 3M segments Australia market in rural as well as urban areas in order to target the potential industrial users as well as customers of chemical cleaners products in both areas. On the other hand, the 3M Australia positions its chemical units as well as products stores in the industrial areas and industrial locations of major city. 3M also locates chemical units and products stores in some specific chemical industry zones in order to easily reach and to cover potential clients within the nation (Henry, 2008). For that reason, it can be said that, 3M mainly targets the industrial users, offices and home users and also targets all the urban as well as rural industrial areas for the success and growth of the firm. Marketing Mix Strategy Marketing mix illustrates the 4 Ps (Product, Promotion, Place, and Price) of 3M that plays a significant role in order to position chemical products in the target market effectively. Nowadays, 3M has posed itself as a maker of top cleaning chemicals products. Along with this, quality products, simple chemical storage, less waste, etc. are the major features of the products of the 3M Australia (Perner, 2008). The below picture illustrate the main characteristics of positioning strategy of 3M: (Source: Bischoff, 2011). On the other hand, the marketing mix of the firm is described as below: Product: 3M offers automated chemical dispensing and top-performing cleaning chemicals products to its customers. Along with this, the chemical products of 3M are divided into two categories: general purpose chemicals products and specialist chemicals products.3M focuses on the quality and durability of the products. In addition, 3M also manufactures eco-friendly chemical products in order to target the environmental friendly industrial users or customers in a proper way. Price: 3M decides the price of chemical cleaning product as per the market demand of the product. Moreover, 3M mainly focuses on reasonable price to increase the sale of the products in both the urban as well as rural market (Lamb, Hair, and McDaniel, 2008). Place: The 3M Australia situates its manufacturing units as well as stores in the commercial/ industrial areas of each major city in order to cover all the customers in an effective and an ease way. Along with this, 3M Australia should take help of the Internet to attain the potential users of the product. Moreover, 3M also focuses on distribution strategy as well as supply chain management in order to offer the chemical products to the customers at the right time and at the right place. Promotion: The promotion strategy is an important part of the marketing plan that plays a significant role in order to attract and retain customers of the firm. For that reason, 3G should also use the internet and social media sites such as: Facebook, Twitter, LinkedIn, YouTube, and so on to make effective communication with potential customers (Reynolds, and Lancaste, 2013). In addition to this, 3M also creates its position in the market all the way through promoting chemical cleaning products in industrial fairs as well as industrial conferences. Implementation of Plan: Time Schedule: The below table points toward the time schedule that the 3M Australia should follow in order to implement its marketing plan in an effective and an appropriate manner. Task Week 1-2 Week 3-8 Week 9-14 Week 15-25 Week 26-35 Week 36-40 Week 40-48 Week 49-52 Prepare Marketing Plan Environmental SWOT analysis Review of Competitors Customers Evaluation of Market Segmentation, Targeting, and Positioning Implementation of Marketing Plan (Source: Boone and Kurtz, 2014) Budget: The below table designate the budget that the 3MAustralia follow in order to accomplish the goals and objectives that are related to the marketing plan of the firm. Along with this, it should also be noted down that, 3MAustralia need to allocate $300,000 in order to develop marketing plan and budget for the next five years. 1 Year 2 Year 3 Year 4 Year 5 Year Advertising Expenses Expenses Expenses Expenses Expenses Print $5,000 $5,500 $6,050 $6,655 $7,321 Television 5,000 $5,500 $6,050 $6,655 $7,321 Direct Mail or Online 20,000 $22,000 $24,200 $26,620 $29,282 Social Media 5,000 $5,500 $6,050 $6,655 $7,321 Other 1,000 $1,100 $1,210 $1,331 $1,464 Totals $36,000 $39,600 $43,560 $47,916 $52,708 Sales Promotion Trade Shows $2,000 $2,200 $2,420 $2,662 $2,928 Sales Force Promotion 10,000 $11,000 $12,100 $13,310 $14,641 Other 1,100 $1,210 $1,331 $1,464 $1,611 Totals $13,100 $14,410 $15,851 $17,436 $19,180 Total advertising $49,100 $54,010 $59,411 $65,352 $71,887 Total of 5 Years $299,760 On the basis of the above budget that is essential in the implementation of marketing plan, it can be said that, the 3M Australia should focus on online as well as social media advertising in order to target both industrial and home users to promote its chemical products in an effective and a proper way (Payne and McDonald, 2012).Moreover, it is also stated that, the 3M Australia must take help of sales promotion strategies such as: sales force promotion, trade shows, industrial fairs, and industrial conferences in order to promote its cleaning chemical products in the target market and to build its brand in the global market place. Conclusion On the premises of the environmental as well as SWOT analysis of the 3M Australia, it can be assumed that 3M will focus on chemical cleaning products. 3M also develops marketing plan that would be helpful to promote its products and to attract more customers in an effective and a significant manner. Along with this, 3M also faces high competition challenges in the market, so the firm must change its marketing and promotion strategy in order to accomplish positive results and to enhance market share as well as position of the firm in the Australian market. References 3M Australia Pty Ltd. (2016).About Us. Available At: https://www.3m.com.au/3M/en_AU/company-au/[Accessed on 22nd August 2016] 3M Australia Pty Ltd. (2016).Chemicals. Available At: https://solutions.3m.com.au/wps/portal/3M/en_AU/FacilitiesCleaningAPAC/facilities-care-cleaning/Products-Directory/~/Cleaning-Chemicals [Accessed on 22nd August 2016] Aaker, D.A., Kumar, V. and Day, G.S. (2008).Marketing Research (9th ed). Australia: Wiley. Bischoff, A.L. (2011). Porter's Value Chain and the REA Analysis as an Accounting Information System. Germany: GRIN Verlag. Bhm, A. (2009). The SWOT Analysis. Australia: GRIN Verlag. Boone, L. and Kurtz, D. (2010).Contemporary Marketing 2011. USA: Cengage Learning. Boone, L. and Kurtz, D. (2014).Contemporary Marketing, Update 2015 (16th ed.). USA: Cengage Learning. Ebers, M. and Wied, S. (2007).SWOT Analysis Robert Mondavi and the Wine Industry. Germany: GRIN Verlag. Henry, A. (2008). Understanding Strategic Management. UK: Oxford University Press. Kim, Y.A., Song, H.S. and Kim, S.H. (2009).A new marketing strategy map for direct marketing. Knowledge-Based Systems, 22 (5), 327-335. Kotler, P. and Keller, K. (2011).Marketing management (14th ed). USA: Prentice Hall. Lamb, C.W., Hair, J. F. and McDaniel, C. (2008).Essentials of Marketing. USA: Cengage Learning. Li, Q. and Elimelech, M. (2004). Organic fouling and chemical cleaning of nanofiltration membranes: measurements and mechanisms. Environmental Science Technology, 38(17), 4683-4693. Payne, A. and McDonald, M. (2012).Marketing Planning for Services.Australia: Routledge. Perner, L. (2008). Introduction To Marketing. Marshall School of Business, University of Southern California. Available At: https://www.consumerpsychologist.com/marketing_introduction.html [Accessed on 22nd August 2016] Reynolds, P. andLancaste, G. (2013).Marketing. NY: Routledge